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Original-Research: ZEAL Network SE - from NuWays AG

08.10.2024 / 09:01 CET/CEST

Dissemination of a Research, transmitted by EQS News - a service of EQS

Group AG.

The issuer is solely responsible for the content of this research. The

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Classification of NuWays AG to ZEAL Network SE

Company Name: ZEAL Network SE

ISIN: DE000ZEAL241

Reason for the research: Update

Recommendation: Buy

from: 08.10.2024

Target price: EUR 54.00

Target price on sight of: 12 months

Last rating change:

Analyst: Henry Wendisch

Conference Feedback: growth in- and outside the state lottery

Last week, we hosted ZEAL at the European MidCap Conference in Paris where

we sat down with the company for some insightful meetings. Here are the key

takeaways:

Strong market share gains during peak jackpots: during the strong jackpot

phases in Q1, ZEAL's brokerage business has noted a strong jump in market

share. While this is not disclosed and exact data will be available in

Jan'25, our preliminary calculations indicate ZEAL's market share at around

43-44% (vs. 41.4% in FY'23).

Market trend tailwinds: Within the lottery brokerage business, growth is

stemming from (1) a rising online penetration, which still stands at a mere

24% and (2) an increase in market share. In both cases, it is crucial for

ZEAL to acquire those customers that are switching from offline to online

instead of trying to acquire customers that are already onboarded in the

online channel of the state lottery (lotto.de). Last year's decision to

focus more in brand marketing, additional to performance marketing, thus

clearly pays off, visible in reduced CPLs and high user intake this year.

Additional growth beyond the state lottery: The most recent additions to

ZEAL's offering (Games and Dream House Raffle) are not only serving ZEAL's

cross-selling and lock-in of customers, but are also completely outside of

the state-lottery (brokerage business), thus reducing ZEAL's dependency on a

volatile jackpot environment. Despite being new and thus still small

compared to the brokerage business, both show great potentials and come in

with higher ARPUs and margins, improving the overall mix.

Strong operating leverage: While in FY'24e, the operating leverage effect

should be subdued temporarily by an increase of personnel expenses

(currently: 240 FTEs vs. an average of 172 in FY'23) for the successfull

implementation of new products (i.e. Games, Dream House Raffle, etc.), the

level show its full effect into FY'25e, where strong top-line growth meets a

more constant cost base and thus rising EBITDA margins.

All in all, ZEAL is well on track to increase its user base while also

increasing customer monetization at the same time, leading to an ever

growing CLTV for ZEAL's customer base. Therefore, we reiterate our BUY

recommendation and ZEAL's position in our AlphaList with unchanged PT of EUR

54.00, based on DCF.

You can download the research here: http://www.more-ir.de/d/31001.pdf

For additional information visit our website: www.nuways-ag.com/research

Contact for questions:

NuWays AG - Equity Research

Web: www.nuways-ag.com

Email: research@nuways-ag.com

LinkedIn: https://www.linkedin.com/company/nuwaysag

Adresse: Mittelweg 16-17, 20148 Hamburg, Germany

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Diese Meldung ist keine Anlageberatung oder Aufforderung zum Abschluss

bestimmter Börsengeschäfte.

Offenlegung möglicher Interessenskonflikte nach § 85 WpHG beim oben

analysierten Unternehmen befinden sich in der vollständigen Analyse.

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2003695 08.10.2024 CET/CEST

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